How to Become a Master Persuader Tag

Welcome to the Inspirational Living podcast, brought to you in part by Book of Zen, makers of inspirational fashion and gift ideas. Visit them online at BookofZen.com. Today’s podcast has been edited and adapted from: The Psychology of Persuasion, by William Macpherson, published in 1920. Humanity has been described as a reasoning animal; and everyone likes to think that the description applies to them....